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What is business-skills?

astdeniss/business-skills — explained in plain English

Analysis updated 2026-05-18

1Audience · pm founderComplexity · 1/5Setup · easy

In one sentence

A library of 69 self-contained playbooks covering sales, marketing, SEO, ads, and more, written for AI agents or humans to follow step by step.

Mindmap

mindmap
  root((Business Skills))
    What it does
      69 job playbooks
      Step by step guides
      AI agent readable
    Tech stack
      Agent Skills format
      Claude Code
      Markdown
    Use cases
      Running sales outreach
      Building marketing plans
      SEO and ad campaigns
    Audience
      PMs and founders
      Marketers
      AI agent builders

Code map

Detail Auto

An interactive map of this repo's files and how they connect — its source is parsed live in your browser. Click Visualize to build it.

filefunction / class

What do people build with it?

USE CASE 1

Have an AI agent write a full cold email outreach campaign from a single skill file.

USE CASE 2

Build a complete go-to-market plan for a new product launch.

USE CASE 3

Run an SEO content brief or technical SEO audit using a ready-made playbook.

USE CASE 4

Install the skill library into Claude Code to auto-invoke business playbooks in any project.

What is it built with?

Claude CodeMarkdownAgent Skills

How does it compare?

astdeniss/business-skills0xkinno/neuralvault0xlocker/d17-contracts
Stars111
LanguageTypeScriptSolidity
Setup difficultyeasyhardhard
Complexity1/54/55/5
Audiencepm founderdeveloperdeveloper

Figures from each repo's GitHub metadata at analysis time.

How do you get it running?

Difficulty · easy Time to first run · 5min

Skills work by reading SKILL.md files directly, install.sh symlinks them into Claude Code's global skills folder.

No license information is provided in the README.

So what is it?

Business Skills Library is a collection of 69 written playbooks that cover almost every job function inside a company, including sales, marketing, SEO, paid advertising, analytics, social media, content, video, email, customer success, operations, product, hiring, and PR. Each playbook is a self-contained guide called a SKILL.md file, written in the Agent Skills format, meant to be followed either by a person or by an AI agent to carry out that job from start to finish. Every skill file lays out what information you need to gather before starting, a step-by-step process to follow, templates you can fill in, what the finished output should look like, and a checklist to confirm the work meets a certain quality bar. On the sales side, for example, there are skills for writing cold email sequences, running LinkedIn outreach, writing sales call scripts, qualifying leads, drafting proposals, handling objections, and managing a sales pipeline. On the marketing side there are skills for building a marketing plan, a go to market plan, customer personas, competitor analysis, and market research. There is also a full set of SEO skills covering keyword research, content briefs, on-page fixes, technical audits, link building, and local SEO, plus a growing section for paid ads covering Google Ads and Meta ads campaigns. If you use Claude Code, these skills are already wired up through symlinks in the repository, so any session working in this project can call on them automatically, and running an install script makes them available across all your projects on that machine. If you use a different AI agent, the README explains that the agent can read a skill's SKILL.md file directly and follow it, using the description written at the top of each file to figure out which skill matches what the user is asking for. A file called AGENTS.md explains this discovery and chaining process in more detail, and a MINDMAP.md file gives a visual overview of the whole library. The full README is longer than what was shown.

Copy-paste prompts

Prompt 1
Use the cold-email-outreach skill to plan a 5-step email campaign for my product.
Prompt 2
Run the competitor-analysis skill to build a battlecard against my top competitor.
Prompt 3
Follow the keyword-research skill to build a keyword-to-content roadmap for my site.
Prompt 4
Help me run install.sh to make these skills available across all my Claude Code projects.

Frequently asked questions

What is business-skills?

A library of 69 self-contained playbooks covering sales, marketing, SEO, ads, and more, written for AI agents or humans to follow step by step.

What license does business-skills use?

No license information is provided in the README.

How hard is business-skills to set up?

Setup difficulty is rated easy, with roughly 5min to a first successful run.

Who is business-skills for?

Mainly pm founder.

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